The Chartered Institute of Marketing: 139 products
Internal Communications
Many organisations talk about empowering staff, but how many do this in practice? You need to develop a comprehensive blueprint for interna…
Managing Marketing Communications
Most organisations waste money on marketing communications because their activities are fragmented and their messages are not relevant. Muc…
Corporate Social Responsibility
How do you strategically balance social and environmental responsibility with economic objectives? How do you create business opportunity f…
Managing Projects and People
Vague briefs and overly high expectations are two of the challenges project managers often face, resulting in disappointing outcomes with r…
Brand Identity
Learn with practical exercises and world-class examples, how to communicate a brand idea through its identity. A creative and inspirational…
Innovation Masterclass
One size does not fit all when it comes to innovation. This course will guide you through the choices involved in making innovation a strat…
Digital Advertising and Sponsorship
Digital advertising and sponsorship are one of the fastest growing areas of online marketing spend. If implemented poorly, however, they of…
Digital Marketing for Financial Services
This is the Digital Marketing course for any company in the financial industry looking to capitalise on the exceedingly powerful ROI of onl…
Essentials for Successful Exhibitions
This course will enable you to get the best from exhibitions through a step-by-step process covering selection, objective-setting, delivery…
Product Management - Business to Consumer
End to end management of products and ranges requires an all-rounder to build ownership of the product, leading to seamless integration of …
Advanced Copywriting Skills
Advanced Copywriting Skills is for people who want to think in a truly conceptual way about their writing. You’ll learn how to produce more…
Essential Presentation Skills
Even the most professional and accomplished marketers can feel nervous and uncomfortable when asked to make a presentation. This course bui…
Taking Insights to the Strategic Level
What does 'the next level' of insights look like for your organisation? Take inventory and be the change agent that takes insights to the s…
Online PR and Reputation Management
Social Media and digital marketing have completely changed how we engage with our audience. The use of Twitter, social networks and user re…
Developing Winning Bids and Proposals
This workshop will give you the skills to confidently seek and professionally respond to competitive tenders of all types, from a two page …