The Chartered Institute of Marketing: 139 products
Developing your marketing
As the world's largest organisation for professional marketers, we are ideally placed to help you develop and achieve your goals. From one-day workshops to intensive programmes, our training courses are designed to develop your skills, improve your performance and enhance your career prospects.
Our courses are updated regularly with current best practice so that you hav…
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Implementing Strategy
You have your strategy – now implement it! This workshop provides a clear, logical process for translating an organisation’s high-level str…
£458.331 day
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Fundamentals of Marketing B2B
This workshop will provide you with a knowledge and understanding of key business to business (B2B) marketing principles and processes. The…
£458.331 day
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Search Engine Marketing
Search engine marketing (SEM) options grow every year, so the key to success is planning and management as well as technical knowledge. Thi…
£458.331 day
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Must Know Law for Marketers
This workshop is about the practical application of the law as it affects marketers and sales professionals in their day-to-day activities.…
£458.331 day
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Managing the Risks of Social Networks
Getting social networks right isn’t simply a matter of choosing between Facebook and Twitter! Social networks represent a fantastic opportu…
£458.331 day
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Introduction to Marketing Metrics and ROI
This workshop is intended to provide an overview of how marketing metrics can be used to measure marketing performance as well as the likel…
£458.331 day
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Data Driven Customer Insight
Data is talking to us constantly. But do we really understand what it is saying? If only we had the tools and the understanding to get the …
£1,645.833 days
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Managing Digital Marketing
A strategic approach to digital marketing requires clarity on vision and goals. Presenting an advanced framework for reviewing and improvin…
£458.331 day
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Writing an Integrated Marketing Communications Plan
This course will help you plan integrated marketing communications that deliver. It will show you how a well thought-through communications…
£458.331 day
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Powerful Telesales Techniques
In today's market, the pressure on finding new customers is relentless. Outbound calling is now a significant part of the sales plan. As vo…
£458.331 day
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Google Analytics
Do you get regular reports from Google Analytics but do not really understand what they mean and what is important? This essential Google A…
£458.331 day
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Digital Metrics and Analytics
This workshop is designed to give you the fundamental digital metrics – including social media – and analytics so that you can confidently …
£458.331 day
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Hands On Twitter
A hands on course that will guide you through the practicalities of using Twitter to help achieve your business objectives. It covers topic…
£333.33
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Manager’s Guide to Marketing (Marketing for Non Marketing Managers)
This course is designed to introduce delegates to the purpose, importance and potential role of marketing in their organisation. It will ex…
£1,645.833 days
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Presentation Masterclass
This programme will develop powerful presenters who feel confident in their own performance. People who can build and maintain rapport with…
£1,512.502 days