Hands On Twitter

A hands on course that will guide you through the practicalities of using Twitter to help achieve your business objectives. It covers topics including effective Twitter updates, buiding a following and advocate engagement.

Organisations will benefit from a greater return from their Twitter campaigns and be reassured they are following best practice and industry guidelines.

You will leave with practical knowledge and tools that will allow you to implement or manage Twitter as part of your digital campaigns.

Anyone responsible for managing Twitter campaigns will leave the course with practical knowledge that they can implement immediately.

• Twitter marketing in perspective.
• Building a following and content.
• The mechanics of a Tweet.
• Promoted Tweets.
• Social media monitoring and engagement online.
• Tweeting: When, how often and what about?
• Twitter data and tools.

Covering best practice and using case studies and practical examples throughout, the course offers a practical guide to the core techniques in using Twitter for your organisation. Online tools and reference materials are highlighted throughout so that the material covered can be implemented immediately.