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The Chartered Institute of Marketing: 93 products

Developing your marketing As the world's largest organisation for professional marketers, we are ideally placed to help you develop and achieve your goals. From one-day workshops to intensive programmes, our training courses are designed to develop your skills, improve your performance and enhance your career prospects. Our courses are updated regularly with current best practice so that you hav…

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Leadership Skills for New Managers

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Many new managers suffer stress and disillusionment in the first few months in their appointment due to lack of skills. This course will re…

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Brand Metrics

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Few organisations have a formal and systematic programme of metrics and analytics to assess brand performance and establish the link betwee…

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Digital Advertising and Sponsorship

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Digital advertising and sponsorship are one of the fastest growing areas of online marketing spend. If implemented poorly, however, they of…

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Viral Marketing and Social Media

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Learn how to position your brand to boost reputation and sales. By attending this workshop, you will understand how to communicate effectiv…

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Sponsorship Essentials

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Sponsorship can deliver great results, but can be challenging to select, negotiate, manage and evaluate. This programme seeks to address th…

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Social Media Metrics and Analytics

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Considered a fad just a few years ago, social media marketing is now not only mainstream but centre stage, as recent multi-billion dollar s…

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Introduction to Marketing Communications

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Following this one-day, intensive workshop, you will be familiar with the range of communication tools and techniques available to professi…

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Fundamentals of Selling

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Would you like to : Attract more customers? Increase your conversion rates from contact to sale? Increase the lifetime value of existing cl…

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Advanced Selling Techniques

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In today’s tough economic market, winning and keeping customers requires the best skillset. This advanced skills course gives people the to…

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Introduction to Digital Marketing

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Every marketer needs to understand how to exploit digital marketing tools and techniques in order to improve their customer value propositi…

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Data Protection for Marketers

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Train to be a responsible, invaluable member of your marketing team with in-depth knowledge of how the Data Protection Act 1998 impacts on …

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Does Your Business have Export Potential?

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Exporting can help you survive and thrive. As well as opening access to new sources of revenue, trading internationally will allow you to s…

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Business Analysis for Marketing Managers

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This course meets the needs of marketers who want to develop a business analysis toolkit which they can use continuously to check the compo…

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Introduction to Selling through Distributors

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The selection and motivation of appropriate distribution channels are key factors to the success and profitability of the partnership betwe…

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Assert Yourself

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This workshop focuses on how to become more assertive. Assertiveness is based on a philosophy of personal responsibility and an awareness o…