Marketing Introductory Certificate (CIM)

Level

Marketing Introductory Certificate (CIM)

West Nottinghamshire College
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Starting dates and places

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Description

A qualification intended for those who are interested in learning more about marketing or work in a role supporting others in basic marketing tasks.

Description

The Introductory Certificate is a CIM (Chartered Institute of Marketing) qualification. It answers the question - 'What is marketing?' and aims to develop your skills and knowledge to a level where you can support others in marketing-related work.

How long is the course?

20 weeks.

How will I be assessed?

A one hour online assessment for the first module and a written project for the second module.

What will I study?

You'll study a wide range of topics covering many areas of marketing. By the end of the course you should be able to:
- Unde…

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A qualification intended for those who are interested in learning more about marketing or work in a role supporting others in basic marketing tasks.

Description

The Introductory Certificate is a CIM (Chartered Institute of Marketing) qualification. It answers the question - 'What is marketing?' and aims to develop your skills and knowledge to a level where you can support others in marketing-related work.

How long is the course?

20 weeks.

How will I be assessed?

A one hour online assessment for the first module and a written project for the second module.

What will I study?

You'll study a wide range of topics covering many areas of marketing. By the end of the course you should be able to:
- Understand the function of marketing and its role in an organisation

- Exhibit knowledge of the 'four Ps' (Product, Place, Price, Promotion) and how to apply the marketing mix

- Understand more about customers and managing customer relationships

- Be able to communicate with both internal and external customers using a variety of different means.

What can I go on to study?

Level 4 CIM Professional Certificate in Marketing.

Other related courses at the college

  • CIM Professional Certificate in Marketing

Entry requirements

This is an 'open' qualification, which means you don't need any previous qualifications or marketing experience.

How much does it cost?

Please ring for details - courses start in September 2012

When does it start?

Day Start End Start date Weeks Total fee Dis fee Fri 13:30 16:00 01/02/2013 20 £360 0.00

How do I apply?

Please contact Andrew Crossland 01623 627191 ext 8137 or email andrew.crossland@wnc.ac.uk

What can I do next?

1 In Person. We're open Monday – Friday 9am to 4pm at our Derby Rd and Chesterfield Rd sites. Find Us. By Phone. To pay by credit/debit card or for information on reduced fees call our enquiries line FREE on 0808 100 3626.

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    There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.