The Chartered Institute of Marketing (CIM) Professional Certificate in Marketing

The CIM Professional Certificate in Marketing is a Level 4 qualification which gives you the practical skills and knowledge to devise and execute tactical marketing activities and gain marketing credibility. It is for Junior marketers, those working in marketing support roles (like marketing assistants); or if marketing plays some part in your current job description.

How you will gain the qualification

You will be assessed across four units. The assessment for unit 1 is a three hour exam, unit 2 is a research assignment, unit 3’s assessment is a three hour exam relating to a pre-seen case study and unit 4’s assessment is a work-based project.

What qualifications you need

As this qualification is the same level as the first year of a foundation degree, it means you’ll need to pass CIM's diagnostic entry test onto Level 4 or meet at least one of these criteria:

• Hold any general Bachelors or Masters degree.

• Hold the CIM Introductory Certificate in Marketing (Level 2 or 3).

• Have an NVQ or SVQ Level 3 in Marketing (equivalent to NQF Level 3).

• Have an NVQ or SVQ Level 4 in any other subject (UK – equivalent to NQF Level 4 and above).

• Hold an International Baccalaureate (equivalent to NQF Level 3 and above).

• Business or marketing experience would be an advantage but isn’t essential.

Where to next

Gaining this internally recognised professional qualification will help you on the pathway to a successful career in marketing and will add value to your job through your understanding and applying key marketing tools.