Marketing Introductory Certificate CIM Level 3

The level 3 Introductory Certificate in Marketing is for all those who want to find out more about marketing - whether you're in a job that involves marketing or not. It answers the question: what is marketing? But it also aims to develop knowledge and skills for people who are working to support others in basic marketing tasks. It is not necessary to have any previous experience or knowledge of marketing. Five Reasons to Study this Course at Chichester 1. Ofsted Outstanding College: Inspirational teaching and learning 2. CIM qualification portfolio and progression opportunity 3. Tutors are qualified,experienced and practioners in marketing 4. Chichester College is certified by the Chartered Institute of Marketing 5. Improved opportunities for career advancement What will I Study? The level 3 Introductory Certificate in Marketing is made of two parts 1. What is Marketing – Understanding the role of marketing, the marketing environment, the marketing mix, how marketing is applied in context 2. Understanding Customer relationships - Understanding Customers, Building effective internal and external customer relationships, Communicating with internal and external customers, Providing customer service for internal and external customers. How will I be Taught? Active lessons and collaborative working are the cornerstones of the teaching style at Chichester College. You will be encouraged to maximise self-study opportunities using digital resources. How will I be Assessed? The assessment is in two parts: 1) a one-hour( online) examination 2) a written assignment based on 4 questions pre-set by the CIM some months in advance of your submission What our students say? ‘…methods of teaching were interactive and all are encouraged to participate. Classes were well structured; our tutor used course material and his own experience in business and in a way that we could relate to their own industries’