Copywriting - essential skills
Communication and marketing skills
1 DAY
Aimed at: Anyone running a small to medium-size business who wants to bring writing and design skills in-house to save time and money.
Workshop contents: The course shows how to write and design punchy ads, emails and sales literature that grabs the attention online and in print. Includes:
• The top ten rules for creative copy
• Learning how to catch the eye and imagination
• Why some sales materials work and others fail
• Using pictures, illustrations and colour to sell
• How to make the most of limited budgets — yet look big
• What to put online and in print
• Top ten tips for design — with advice on software tools
• What to put on websites, emai…
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
Communication and marketing skills
1 DAY
Aimed at: Anyone running a small to medium-size business who wants to bring writing and design skills in-house to save time and money.
Workshop contents: The course shows how to write and design punchy ads, emails and sales literature that grabs the attention online and in print. Includes:
• The top ten rules for creative copy
• Learning how to catch the eye and imagination
• Why some sales materials work and others fail
• Using pictures, illustrations and colour to sell
• How to make the most of limited budgets — yet look big
• What to put online and in print
• Top ten tips for design — with advice on software tools
• What to put on websites, emails, social media and in print
• Branding and harmonising messages
• Building a campaign that works and grows
Not for: Those confident in creating top sales materials for multi-media
Fee: £380+VAT
THEY SAY: "Exactly what I hoped for. Excellent course and covered everything I wanted to learn about."
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
