Managing Key Accounts
Starting dates and places
Description
Selling profitably to key accounts is the next stage in every ambitious sales persons development. It requires certain skills that take the salesperson further than simply 'selling' to customers. This programme explores how to build the relationship and through excellent service and good account management consistently yield more.
Course Overview:
- What is a key account?
- Identifying the key players
- Analysis of business environment
- Buying motives
- Company culture
- Understanding buyer types
- Personality profiles
- Developing relationships
- How to G.R.O.W. key accounts
- Selling & consultative selling
- Forecasting an account growth
- Negotiating outcomes
- Ensuring profitability
- K…
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
Selling profitably to key accounts is the next stage in every ambitious sales persons development. It requires certain skills that take the salesperson further than simply 'selling' to customers. This programme explores how to build the relationship and through excellent service and good account management consistently yield more.
Course Overview:
- What is a key account?
- Identifying the key players
- Analysis of business environment
- Buying motives
- Company culture
- Understanding buyer types
- Personality profiles
- Developing relationships
- How to G.R.O.W. key accounts
- Selling & consultative selling
- Forecasting an account growth
- Negotiating outcomes
- Ensuring profitability
- Keeping the goodwill
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Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate £1.- to Stichting Edukans.There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.