Diploma In Marketing

Now you can study at home for the CIM

Introductory Certificate in Marketing

It's your first step towards a high-flying and rewarding marketing career

From Kit Sadgrove

Blackford Institute CIM Course Director

Hello

If you want a career in marketing, you'll need evidence to prove you're the best for the job.

And that means getting the CIM Introductory Certificate in Marketing.

With so much competition for jobs these days, the best career opportunities are open only to those people who have the right qualifications and skills.

And, for an ambitious person like you, there are few areas of business more rewarding and exciting than marketing.

If you want to give yourself an edge and build a satisfying career in marketing, taking the Chartered Institute of Marketing's Introductory Certificate is one of the best ways to demonstrate your enthusiasm, knowledge and skills.

Study for the Introductory Certificate in Marketing with the Blackford Institute, and you'll get high-quality lessons, a personal tutor, and friendly personal support

Why the Introductory Certificate can boost your career

The Introductory Certificate in Marketing teaches you the essentials of marketing – from how to create a marketing plan through to building profitable relationships with customers.

Plus it shows your current or prospective employers that you have what it takes to succeed.

Here are just some of the advantages you'll enjoy with this certificate:

• Qualification recognised and respected around the world

• Provides evidence of your professionalism

• Boosts your confidence on the job by improving your knowledge

• Opens doors to higher-paid jobs – including management

• Enhances your CV and your employability

Six months from now, a Marketing Director is faced with a challenge

Emilia, the marketing director, needs a new assistant for the big new consumer launch. She sits with the HR person, leafing through a pile of applicants' CVs. Every applicant claims to be great at marketing.

"How do we choose between them?" she asks in despair. Then she pauses in front of one. "Hang on, here's one with the CIM Introductory Certificate. This person is serious about marketing. Get that person in, and interview them. If they seem OK, give them the job."

She turns to look at the name on the front of the the CV - and it's yours!

The course fits easily around your work and other commitments

Many people miss out on the benefits of having the Certificate because they don't have easy access to high-quality learning and tuition. Perhaps you:

• Don't have free time to attend classes?

• Don't have suitable classes available locally?

• Don't want to be left alone with self-study options?

With our home-study course, you can learn at home, and at your own pace.

We wanted to make this valuable qualification available to as many people as possible - so we combined our experience in distance learning with the skills of highly-experienced marketing tutors to create a better solution.