Search Engine Optimisation (SEO): Advanced

Level

Search Engine Optimisation (SEO): Advanced

The IDM
Logo The IDM

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Description

Here is your chance to apply the latest SEO techniques that will maximise your website's search rankings with this one-day workshop-style training course. Learn how to apply advanced data design principles to build high-performance websites and SEO solutions that will boost your natural search rankings and visits.

Benefits to you and your employer

Benefits to you:

You will learn to:

  • Investigate the way a site is built and how this affects what it can rank for and how accessible it is to search engines
  • Appreciate why duplicate content is such a problem in SEO, what causes it and how to prevent it
  • Optimise for different types of search results
  • Explain the importance of links put into a histor…

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Frequently asked questions

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Here is your chance to apply the latest SEO techniques that will maximise your website's search rankings with this one-day workshop-style training course. Learn how to apply advanced data design principles to build high-performance websites and SEO solutions that will boost your natural search rankings and visits.

Benefits to you and your employer

Benefits to you:

You will learn to:

  • Investigate the way a site is built and how this affects what it can rank for and how accessible it is to search engines
  • Appreciate why duplicate content is such a problem in SEO, what causes it and how to prevent it
  • Optimise for different types of search results
  • Explain the importance of links put into a historical context
  • Brainstorm creative link building strategies

Benefits to your employer:

The number of websites and the volume of content available online is growing at an astonishing rate. So too are the new types of data, indexes and links that search engines use to generate results and rankings. This highly practical and applied workshop will show you how to push your search techniques to an advanced level, and develop superior search engine marketing strategies.

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.