Internal comms - advanced skills - part 2
Starting dates and places
Description
Communication and marketing skills
1 DAY
Aimed at: Anyone who works in internal communications and wants to improve their skills.
Workshop contents: Developing strategic business goals. Includes:
• Ensuring senior management involvement
• Running a campaign
• Effective evaluation
• Crisis communications
• Internal branding — examples of good and bad practice
• Defining the role of the head of internal communications
• Guidance on digital and mobile communications platforms
• The psychological contract — why employees often feel let down by employers
NOTE: This workshop follows the Internal Communications (part 1) — essential skills.
Not for: Those new to internal communications
Fee: £405…
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
Communication and marketing skills
1 DAY
Aimed at: Anyone who works in internal communications and wants to improve their skills.
Workshop contents: Developing strategic business goals. Includes:
• Ensuring senior management involvement
• Running a campaign
• Effective evaluation
• Crisis communications
• Internal branding — examples of good and bad practice
• Defining the role of the head of internal communications
• Guidance on digital and mobile communications platforms
• The psychological contract — why employees often feel let down by employers
NOTE: This workshop follows the Internal Communications (part 1) — essential skills.
Not for: Those new to internal communications
Fee: £405+VAT
THEY SAY: "The workshop was designed to my requirements, and exceeded my expectations. Thank you for an enlightening day."
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