Digital Marketing Masterclass

Total time
Logo The Chartered Institute of Marketing

Need more information? Get more details on the site of the provider.

Starting dates and places

There are no known starting dates for this product.
  • View related products with starting dates: E-Marketing.

Description

This course will help those with a good knowledge of digital marketing take their skills and knowledge to the next level. Focusing on advanced techniques and strategy, you will develop digital marketing strategies, manage and implement campaigns and analyse results. Heavily focused on analysis of results throughout, the course will show you how to build an effective plan and judge return on investment.

Individuals will be able to progress their digital marketing skills to an advanced level and gain insight into the latest trends and techniques. Skills in areas like advanced search, social media and analytics are in great demand, and the course will help attendees to achieve a strong knowledg…

Read the complete description

Frequently asked questions

There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.

Didn't find what you were looking for? See also: E-Marketing, IT Management & Strategy, Web Accessibility, Digital Publishing & Editing, and Web Analytics.

This course will help those with a good knowledge of digital marketing take their skills and knowledge to the next level. Focusing on advanced techniques and strategy, you will develop digital marketing strategies, manage and implement campaigns and analyse results. Heavily focused on analysis of results throughout, the course will show you how to build an effective plan and judge return on investment.

Individuals will be able to progress their digital marketing skills to an advanced level and gain insight into the latest trends and techniques. Skills in areas like advanced search, social media and analytics are in great demand, and the course will help attendees to achieve a strong knowledge of these areas.

Organisations will be able to plan and deliver digital marketing campaigns that take advantage of the latest techniques and technologies. They will also be able to plan effective campaigns that focus on business objectives and explore the ROI of their digital marketing efforts.

Attendees should have a solid knowledge of digital marketing and its key channels and have experience of implementing these techniques. This is an excellent follow up course for anyone that has completed the 3 day Digital Marketing course (0066).

>
  • Digital Marketing in Perspective:
    Key challenges in digital marketing.
    Latest trends and changes.
  • Advanced Channel Techniques:
    SEO.
    Social Media.
    Email.
    Display.
  • In-Depth Analytics.
  • Digital Marketing Strategy.
>

Workshop based delivery with interactive exercises and conversations throughout, including a case study. The session also has a strategy development workshop process.

There are no reviews yet.

Share your review

Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate £1.- to Stichting Edukans.

There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.