Internal comms - essential skills - part 1

Communication and marketing skills

1 DAY

Aimed at: Anyone new to the internal communications department of an organisation, and those seeking to improve their internal communication skills. A vital workshop for those in government or business.

Workshop contents: The purpose of internal communications and how it ties in with your organisation's plans. Includes:

• The staff journal, intranets and other forms of digital communication

• Finding stories and writing them for staff journals, intranets and mobile platforms

• Crisis communication and the internal audience

• Getting messages out across all media

• The PR role, and dealing with senior management

• Internal audits: benchmarking and evaluation

• Staff surveys and issues

• The link with external communications

Not for: Experienced members of a communications team

Fee: £380+VAT

THEY SAY: "Tutor had loads of enthusiasm and great knowledge. Very helpful because it focused on how to solve my problems."