Strategic Selling
- Level
- Total time
Strategic Selling
Starting dates and places
Description
Once an experienced salesperson has shown they can distinguish between selling to clients and managing that account professionally, then they should attend this course to fully explore the strategic value of developing key accounts.
They will leave with a very different perspective on key account management and a better understanding of strategic sales planning.
Course Overview:
- (1) Understanding the client
- The market / culture / people / politics
- Targeting clients and resources
- (2) The strategic approach
- Planning / tactics / competition / objectives
- (3) Dealing with multiple decision makers
- Gaining agreement / building confidence
- Presenting proposals / creating soluti…
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
Once an experienced salesperson has shown they can distinguish between selling to clients and managing that account professionally, then they should attend this course to fully explore the strategic value of developing key accounts.
They will leave with a very different perspective on key account management and a better understanding of strategic sales planning.
Course Overview:
- (1) Understanding the client
- The market / culture / people / politics
- Targeting clients and resources
- (2) The strategic approach
- Planning / tactics / competition / objectives
- (3) Dealing with multiple decision makers
- Gaining agreement / building confidence
- Presenting proposals / creating solutions
- (4) Building the relationship
- Sustaining levels of expectation
- Maintaining profitability
- Preserving satisfaction
- The follow up process
Share your review
Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate £1.- to Stichting Edukans.There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.