Selling Features & Benefits
Description
Ref: MST10102
Aim: The delegate will understand more about the value of highlighting benefits to the customer instead of merely relaying simple features.
By the end of this module the delegate can:
• Show how to turn product information into solutions
• Demonstrate a simple formula for tailoring product presentation
• Explain how to gain and maintain a buyers interest
• Define how to address client needs consistently
Chapters: Total 8
Viewing Period: 30 days
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
Ref: MST10102
Aim: The delegate will understand more about the value of highlighting benefits to the customer instead of merely relaying simple features.
By the end of this module the delegate can:
• Show how to turn product information into solutions
• Demonstrate a simple formula for tailoring product
presentation
• Explain how to gain and maintain a buyers interest
• Define how to address client needs consistently
Chapters: Total 8
Viewing Period: 30 days
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