Managing Accounts for Growth
Ref: MST10113
Aim: The delegate will learn how to forge strong long-term customer relationships and develop a credible and sustainable customer strategy. The module will explore the Maguire strategic account management model in great detail, which is based on the following principles: Managing Accounts for Growth ~ Understand Innovate Regenerate Evaluate.
By the end of this module the delegate can:
- Explain how to create and implement a sustainable key account strategy
- Develop an understanding buyer types and selling to multiple decision makers
- Explain creating powerful long-term customer relationships
- Identify the organisation's wants, needs and expectations
Chapters: Total 8
Viewi…
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
Ref: MST10113
Aim: The delegate will learn how to forge strong long-term customer relationships and develop a credible and sustainable customer strategy. The module will explore the Maguire strategic account management model in great detail, which is based on the following principles: Managing Accounts for Growth ~ Understand Innovate Regenerate Evaluate.
By the end of this module the delegate can:
- Explain how to create and implement a sustainable key account strategy
- Develop an understanding buyer types and selling to multiple decision makers
- Explain creating powerful long-term customer relationships
- Identify the organisation's wants, needs and expectations
Chapters: Total 8
Viewing Period: 30 days
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
