Managing Accounts for Growth

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Managing Accounts for Growth

Maguire Training
Logo Maguire Training

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Description

Ref: MST10113

Aim: The delegate will learn how to forge strong long-term customer relationships and develop a credible and sustainable customer strategy. The module will explore the Maguire strategic account management model in great detail, which is based on the following principles: Managing Accounts for Growth ~ Understand Innovate Regenerate Evaluate.

By the end of this module the delegate can:

  • Explain how to create and implement a sustainable key account strategy
  • Develop an understanding buyer types and selling to multiple decision makers
  • Explain creating powerful long-term customer relationships
  • Identify the organisation's wants, needs and expectations

Chapters: Total 8
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Ref: MST10113

Aim: The delegate will learn how to forge strong long-term customer relationships and develop a credible and sustainable customer strategy. The module will explore the Maguire strategic account management model in great detail, which is based on the following principles: Managing Accounts for Growth ~ Understand Innovate Regenerate Evaluate.

By the end of this module the delegate can:

  • Explain how to create and implement a sustainable key account strategy
  • Develop an understanding buyer types and selling to multiple decision makers
  • Explain creating powerful long-term customer relationships
  • Identify the organisation's wants, needs and expectations

Chapters: Total 8
Viewing Period: 30 days

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.