Marketing Apprenticeship

Qualifications

• Apprenticeship in Marketing
• Level 2 NVQ Certificate in Marketing (QCF)
• BTEC Level 2 Certificate in Principles of Marketing (QCF)
• Functional Skills Maths Level 1
• Functional Skills English Level 1
• Employment Rights and Responsibilities

Units covered Throughout your Apprenticeship you may cover the following units:

• Collect and organise market research data
• Contribute to measuring the marketing response
• Work with other people in a business environment
• Improve own performance in a business environment
• Contribute to conducting direct marketing campaigns
• Use digital and social media in marketing campaigns
• Support the co-ordination of an event

Entry requirements

You must be employed for at least 30 hours per week.

Who is it for?

Anyone working within a marketing job role.

Examples of job roles:

• Digital Account Assistant
• Marketing Assistant
• Digital Communications Officer

CostAged 16-18

Fully funded

Aged 19-23

Fully funded for employers with less than 1000 employees. For employers with 1000+ employees, please contact us for further details.

Aged 24+

Fully funded for employers with less than 1000 employees. For employers with 1000+ employees, please contact us for further details.

Duration 12 months Start date Available all year Assessment method

There are various assessment methods available such as:

• Work books
• Workshops
• Assignments/written reports
• Observation
• Discussion
• Product evidence
• Witness testimony

Personal qualities

This qualification is designed for people who work in a marketing environment and who have indirect and direct contact with their customers.  

Further progression

• Apprenticeship in Contact Centre
• Apprenticeship in Business & Administration
• Apprenticeship in Customer Service
• Apprenticeship in IT
• Apprenticeship in Team Leading
• Apprenticeship in Management
• Apprenticeship in Social Media