Social Media Strategy, Planning and Measurement

Level

Social Media Strategy, Planning and Measurement

The IDM
Logo The IDM

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Description

Social media can no longer be considered 'optional'. Whether it's for engagement, managing negative sentiment or reaching new markets, this new course helps you plan a strategy to integrate social media into your long-term business goals.

Benefits to you and your employer

Benefits to you:

You will learn to:

  • Understand the importance of social media for your organisation
  • Develop a clear social media strategy
  • Build, manage and monitor online reputation
  • Engage with new and existing stakeholders online
  • Monitor, measure and report on social media ROI

Benefits to your employer:

Attend this course and you’ll come away understanding how social media can help transform your business. You’ll learn h…

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Didn't find what you were looking for? See also: Strategy, Testing Measurement & Inspection, Social Media & Networks, Planning, and Corporate Strategy.

Social media can no longer be considered 'optional'. Whether it's for engagement, managing negative sentiment or reaching new markets, this new course helps you plan a strategy to integrate social media into your long-term business goals.

Benefits to you and your employer

Benefits to you:

You will learn to:

  • Understand the importance of social media for your organisation
  • Develop a clear social media strategy
  • Build, manage and monitor online reputation
  • Engage with new and existing stakeholders online
  • Monitor, measure and report on social media ROI

Benefits to your employer:

Attend this course and you’ll come away understanding how social media can help transform your business. You’ll learn how best to engage with all stakeholders and to demonstrate a proven return on investment through monitoring, measuring and reporting on social media activity.

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.