Delivering Effective Sales Presentations

Getting the sales message across1 Day - On Request

This course is one of our standard in-company programmes and can be delivered to your people at a venue and date of your choice. If it is not exactly what you want then we can either create a tailored course based on our extensive library of standard course materials or produce a fully bespoke training course for you.

Course Overview:

The ability to make professional sales presentations is becoming an essential skill for the successful sales-person. This course is aimed at anyone who makes presentations to new or existing customers covering every stage of the process to enable delegates to maximise the effectiveness of their sales presentations. This course is worth years of experience in learning the hard way.

Programme Contents

Planning & Preparing an Effective Sales Presentation
- Setting Objectives
Your Delivery
- How to Use Your Voice
- Body Language
- Developing Your Own Style
Opening the Presentation
Sales Presentation Techniques
- Communicating the Sales Message to Customers
- Keeping Control of the Presentation
- Presenting with Benefits
- Avoiding the Common Mistakes
Visual Aids
- Presenting with an LCD Projector
- Using Presentation Packs
- Preparing Visual Aids
Presenting to Multiple Decision Makers
Gaining Customer Involvement
Dealing with Objections and Difficult Questions
Techniques for Ending the Presentation