Introduction to online PR and social media
- Total time
Introduction to online PR and social media
Starting dates and places
Description
PR and corporate communications
1 DAY
Aimed at: PR and communications professionals who have yet to use social media in a PR context and want a basic introduction to online PR and the rudiments of social media.
Workshop contents: The course will guide you through the minefield of the web and suggest ways in which to build robust, successful online PR strategies. It will demystify the jargon and provide practical tips on the complexities of the new web.
- Terminology and definitions
- The pros and cons of using social media for PR
- Tools and channels – what’s out there and how best to use it.
- How to build a co-ordinated online campaign
- Understanding the audience and how to find them
-…
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
PR and corporate communications
1 DAY
Aimed at: PR and communications professionals who have yet to use social media in a PR context and want a basic introduction to online PR and the rudiments of social media.
Workshop contents: The course will guide you through the minefield of the web and suggest ways in which to build robust, successful online PR strategies. It will demystify the jargon and provide practical tips on the complexities of the new web.
- Terminology and definitions
- The pros and cons of using social media for PR
- Tools and channels – what’s out there and how best to use it.
- How to build a co-ordinated online campaign
- Understanding the audience and how to find them
- Great social media campaigns and what made them work?
- The dos and don’ts of social media – protocol and etiquette
- Engaging with bloggers and building your network
- Monitoring and evaluation
Fee: £380+VAT
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Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate £1.- to Stichting Edukans.There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.