Marketing Mix

Location type
Logo Pitman Training Canterbury

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Description

Course Outline

Marketing is often a core management skill often in demand – particularly if you’re looking for promotion, additional responsibility or to broaden your opportunities.

Central to effective marketing is the ‘marketing mix’ – how you determine a marketing communications plan based on evidence and knowledge, which will improve effectiveness and return on investment.

This course will help you understand the different elements of the marketing mix as well as the key marketing principals of product, price, place and promotion.

The course lasts between 15-25 hours and is provided in an e-learning format so you can learn at home, at a pace to suit you. Every Pitman Training centre also…

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Frequently asked questions

There are no frequently asked questions yet. Send an Email to info@springest.co.uk

Course Outline

Marketing is often a core management skill often in demand – particularly if you’re looking for promotion, additional responsibility or to broaden your opportunities.

Central to effective marketing is the ‘marketing mix’ – how you determine a marketing communications plan based on evidence and knowledge, which will improve effectiveness and return on investment.

This course will help you understand the different elements of the marketing mix as well as the key marketing principals of product, price, place and promotion.

The course lasts between 15-25 hours and is provided in an e-learning format so you can learn at home, at a pace to suit you. Every Pitman Training centre also has Course Advisors, so there is always additional support on hand should you feel it necessary.

Benefits: -

• Flexible, self-paced learning via the internet

• Learn where and when you want

• No software to install

• Hints and tips to help solve real work problems

• Includes a specially designed ‘Progress file’ so you can record your learning activities and progress

• The opportunity to gain a prestigious Pitman Training Certificate

• Ample opportunity to complete the course – 6 months access

Aims & Objectives

Through this course you will find out what the marketing mix is, and why it is important. Marketing tools of product, price, place and promotion are also explained.

Target Audience

This course is designed for

Course Content

The online course introduces and covers key ideas, including:

DurationThis course will take around 15 to 25 hours to complete depending on the study pattern set by you, the student.Study Options

This course can be studied online. This means, you have the flexibility to study our Marketing Mix course:

  • In centre, with our friendly course advisors available for support and guidance as and when you need it.
  • At home or from work – with support via email or telephone during working hours.
  • On a blended mix – in-centre for the modules you need help with, at home or from work for those you are gliding through.

Once you’re ready to go ahead, all you need to do is contact your nearest Pitman Training centre who will be able to talk you through the process and set you up on the online platform, and then you’ll be ready to study the Marketing Mix course at a time and place convenient to yourself.

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There are no frequently asked questions yet. Send an Email to info@springest.co.uk