Professional Diploma in Marketing

Professional Diploma

The diploma level is the next stage if you have previously been awarded the Professional Certificate in Marketing or hold a degree or equivalent. If you do not have the above qualifications, but are at a supervisory level and can demonstrate appropriate experience in marketing or sales you can also join at this level.

Key facts

• Opportunity to accelerate entry on to a number of UK university masters programmes.
• Programmes are available on a modular, flexible mode of attendance.
• Course notes and assessments are available through the web so you can also study from home or at work.
• You will receive high standards of tuition and support.
• The staff in the School of Business have links with the region’s business community, and enjoy good working relationships with professional bodies.
• Glyndŵr has an excellent Learning Resources Centre which provides access to information and Student Services
• All students have their own e-mail address and have free access to the internet enabling them to utilise the extensive support resources on the CIM website.

NB:  If your first language is not English, it is recommended by the CIM that you have a minimum standard in the use of English equivalent to the British Council IELTS band 6.

Masters Progression: Students wishing to continue further can consider our MSc in Marketing Management which has been designed to incorporate CIM’s Postgraduate Diploma in Marketing.

Career opportunities

CIM students come from a wide variety of business backgrounds such as public sector, telecommunications, agriculture, leisure, tourism, food, transport, manufacturing and financial services. Some are currently studying for degrees or postgraduate awards but recognise the competitive edge a professional qualification gives them. Others may be thinking about or just starting a career in sales or marketing and do not have any formal qualifications, but want to gain the marketing skills that will help them achieve their professional development goals. There is a level to suit everyone's career aims.

Syllabus

Marketing Planning Process  Semester One 

Delivering Customer Value through Marketing  Semester One 

Marketing Management  Semester Two 

Project Management for Marketing  Semester Two 

Entry requirements

Professional Diploma

• CIM Professional Certificate in Marketing (2002 or 2008 syllabus) OR
• Any business or marketing Bachelors or Masters Degree (or equivalent qualification) where a minimum of one third of credits come from marketing (i.e. 120 credits in Bachelors degrees or 60 credits with Masters degrees) OR
• Experience in a marketing management role that has provided potential students with ability to evidence that they can meet the learning outcomes from the Professional Certificate in Marketing.