Organisational Communication (Byte Size)

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Organisational Communication (Byte Size)

Elearn UK
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Description

In this course, we introduce theoretical frameworks of communication which can be applied to people in organisations. Also we establish the importance of communication at all levels and within all areas of organisations. "Why don't you people communicate?" is far too often the exasperated outburst from customer to supplier, from supplier to customer, from subordinate to manager, from manager to subordinate and from colleague to fellow colleague. If the most common saying for failure is one of "I was never told", perhaps the next most common saying would be "But I was never asked!".

The problem with organisations is that they consist of more than one person. Without them there would be perfec…

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In this course, we introduce theoretical frameworks of communication which can be applied to people in organisations. Also we establish the importance of communication at all levels and within all areas of organisations. "Why don't you people communicate?" is far too often the exasperated outburst from customer to supplier, from supplier to customer, from subordinate to manager, from manager to subordinate and from colleague to fellow colleague. If the most common saying for failure is one of "I was never told", perhaps the next most common saying would be "But I was never asked!".

The problem with organisations is that they consist of more than one person. Without them there would be perfect linkage between operations; the sort of ideas given by theorists such as Fayol would be faultlessly carried out via principles such as unity of command and direction. Agreed goals could be worked towards unerringly.

There would be a sharing of perfect knowledge on product and technical information. Customers would provide unambiguous specifications; suppliers would provide goods and services which exactly fulfilled these requirements. The results of actions undertaken would be effortlessly carried back and further action taken as appropriate. There would be clarity of understanding of thoughts, feelings and emotions.

However, often this doesn't happen by the very nature of ourselves as human beings, the tasks which are to be accomplished in the work situation, and in our increasingly complex living environments.

We can, therefore, look at communication as being an enabling factor which allows us to perform the work of the organisation. We can look at effects on and barriers to this process. Clearly it is extremely important for us to understand how these might arise, if we are to take a determined look at improving organisational effectiveness and efficiency. We also consider how organisational structure impacts upon the flow of information required for co-ordination, decision-making and awareness.

But, does communication go further than this? Is it good enough to just remove barriers? Such corrections may be seen as somewhat limited in scope; certainly barrier removal is an essential requirement but at the same time, communication can be used to positive effect in the organisation. Thus, for instance, we consider its use as an intrinsic element of the organisation's identity when we consider the communication of culture.

The term communication covers a vast field of study. There are many books you can consult on specific skills such as report writing, presentations and interviews and body language. Our aim here is to cover basic concepts which offer insights into the world of communication at work. We include communications theories and models, barriers to communication, formal and informal communication and communicating culture.

By the end of the course, you should be able to:

  • explain what organisational communication means and its importance as a function of management.
  • identify types and examples of verbal and non-verbal communication.
  • demonstrate an understanding of the basic features of some models of communication.
  • analyse barriers to communication and recognise them in case study situations.
  • explain how communication occurs within formal organisation structures.
  • explain the role of communication in decision-making and its relation to centralised and decentralised systems.
  • discuss the advantages of both formal and informal communication networks in the organisation.
  • demonstrate an understanding of the communication of the organisation's culture.

Syllabus

Introduction


Objectives

Section 1: Communication Theories and Models


Definitions


Purposes of organisational communication


Time spent by managers in communicating


Communication and leadership


Verbal and non-verbal communication


Five models of communication


Perspectives of communication


Section 2: Barriers to Communication


Barriers to communication


Message ambiguity


Language


Distortion


Physical noise and distance


Emotions - fear, anxiety, mistrust, anger


Perceptions


First impressions and frozen evaluations


Stereotyping


Polarisation


Evaluate too early and not listen

Section 3: Formal and Informal Communication


Formal and informal communication


Vertical communication


Network patterns


Horizontal (lateral) communication


The grapevine

Section 4: Communicating Culture


Communication of culture


Selection of candidates


Reputation


Job adverts


Brochures, job descriptions, person specifications


Interviews and the selection process


Induction training


Humility-inducing experiences and in-the-trenches training


Rewards and control systems


Reinforcing folklore and consistent role models

Summary

Tutor-marked Question Paper

Qualifications

On completion of your course, you will receive the dual award:

Award 1 is issued by Stonebridge Associated Colleges: Organisational Communication (Byte Size) Certificate

Organisational Communication (Byte Size) Certificate issued by Stonebridge Associated Colleges, to view a sample of the college’s award, please click here.

Award 2 is issued by our Awarding Body: Level 1 Organisational Communication (Byte Size) Award

At the end of this course successful learners will also receive a Level 1 NCFE Award Certificate of Achievement. Our course has been accredited under our NCFE IIQ Licence and the course measurable learning outcomes have been benchmarked at Level 1 (using Ofqual’s Qualification and Credit Framework (QCF) level descriptors) to allow you to consider the depth of study, difficulty, and level of achievement involved.

This award has been designed by Stonebridge Associated Colleges to meet specific learners' or employers' requirements. Accreditation by NCFE is a guarantee of quality. It means that this learning programme has been scrutinised and approved by an independent panel of experienced educational professionals and is quality audited biannually by NCFE.

To view a sample of the NCFE Certificate of Achievement, please click here.

To view a sample of the NCFE Candidate Unit Summary, please click here.

What is NCFE

NCFE is the UK's longest established awarding body, recognised as a highly professional and responsive organisation, committed to maintaining excellent customer service and a friendly approach.

NCFE is recognised as an awarding body by the qualification regulators ('regulators') for England, Wales and Northern Ireland. The regulators are the Office of the Qualifications and Examinations Regulator (Ofqual) in England, the Department for Children, Education, Lifelong Learning and Skills (DCELLS) in Wales and the Council for Curriculum, Examinations and Assessment (CCEA) in Northern Ireland.

Accreditation by NCFE is a guarantee of quality. It means that the college has been inspected and approved by an independent and experienced education professional and is quality audited biannually by NCFE. The centre delivering the programmes has been licensed by NCFE on the basis of its own quality systems. At the end of an accredited course, successful learners will also receive an NCFE Award certificate of achievement.

For more information on this award, click here

Requirements for Entry

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Study Options

In order to offer our students the most convenient and flexible distance learning courses, Stonebridge Associated College offers you the option to study for your course via two methods:

  • 1. Via the traditional paper-based method.
  • 2. Through the online method via ElearnUK.

If you do not have Internet access, or would prefer to study this course via the traditional paper/postal based study method, you can find more information on the course by clicking on the link below.

Stonebridge Prices

Studying by Post. If you would like to pay by instalments, we do offer an affordable interest free payment plan scheme which allows you to spread the cost of your course over a number of months. However, to use this option you will need to study for your course using the traditional paper-based method. For more information on our payment plans please visit our website at www.stonebridge.uk.com

The reason why the course fee is less if you choose to study online, is because with online study there are no costs associated with postage and printing etc. and thus we are able to offer the course at a reduced rate.

The total amount payable over the term's period, is no more than the total cash price of the course.
(APR = 0%). Written quotations are available on request.

Study Hours

This is only an approximate figure and is dependant upon how much time you can dedicate to your studies and how well you grasp the learning concepts in the course material. Furthermore, at the end of each lesson there is a question paper that needs to be completed and returned to your tutor. You should allow at least 1 - 2 hours of study to complete each question paper.

The approximate amount of time required to complete the course is: 20 hrs.

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    There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.