Networking for Results

Networking is an incredibly powerful tool for personal and business development. Sadly, it is also a tool that's often misunderstood, misused or ignored. This course will equip delegates with a structured, proven approach to networking that delivers results and works hand in hand with mainstream marketing. The course is intensive and practical. Delegates will leave with a detailed personal action plan for more effective networking.

You will leave equipped with a toolkit for effective networking whether you’re networking for business or for yourself. The toolkit includes: Planning your networking campaign; producing results from every networking opportunity; nurturing powerful relationships: using social media; the importance of ‘being impressive’; blending networking with the mainstream marketing activity.

Strong personal relationships with the right people are a cornerstone of business success. Yet in so many businesses the approach to building these relationships is unplanned and unproductive. This course teaches delegates the role and importance of effective networking and equips them with the skills they need to build powerful business relationships.

This course is designed for anyone who wants to improve their networking skills for use in either a personal or business context. It is likely that middle and senior managers will benefit most from a commercial perspective given the type of relationships they will be developing on behalf of their organisations.

The course is structured around addressing six core questions as follows:

1. What do you want to achieve? (setting specific goals and deliverables)
2. Who do you want to meet? (targeting the right people for the right reasons)
3. What do you have to offer? (developing a compelling proposition)
4. How will you reach them? (building, maintaining and exploiting your network)
5. How will you communicate? (nurturing your relationships through all channels)
6. Are you ready? (preparing and rehearsing to be impressive and effective)

The course is practical and highly interactive. Delegates use content to develop a personal plan throughout the day. The typical learning cycle repeated through the day will be:

• Introduce new idea, model or approach.
• Discuss how this can be applied to personal/business situations.
• Apply learning to individual plan.
• Delegates will also be set networking tasks in each of the breaks.