Essential Presentation Skills

Total time

Essential Presentation Skills

The Chartered Institute of Marketing
Logo The Chartered Institute of Marketing

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Description

Even the most professional and accomplished marketers can feel nervous and uncomfortable when asked to make a presentation. This course builds confidence from the first moment to the last, improving delegates’ mindsets as well as skill sets. We also study the psychology of persuasion, learn how to structure material powerfully and discover how to engage with an audience.

You will be able to address and overcome the natural fears that people have when preparing to make a presentation, such as: Will the audience find me interesting? Will they buy my arguments? Will I remember what to say? Will my voice dry up? How will I handle those tricky questions?

Your employer can feel confident that you …

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Even the most professional and accomplished marketers can feel nervous and uncomfortable when asked to make a presentation. This course builds confidence from the first moment to the last, improving delegates’ mindsets as well as skill sets. We also study the psychology of persuasion, learn how to structure material powerfully and discover how to engage with an audience.

You will be able to address and overcome the natural fears that people have when preparing to make a presentation, such as: Will the audience find me interesting? Will they buy my arguments? Will I remember what to say? Will my voice dry up? How will I handle those tricky questions?

Your employer can feel confident that you are able to represent their brand with conviction and pride, whether you are pitching for business, presenting to a peer group or engaging internal stakeholders.

For junior to middle managers, either agency or in-house, who want to maximise their impact and increase their influence. Ideal for people who have the potential to be promoted but feel that their presentation skills are holding them back.

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  • Develop the confidence to engage and inspire your audience.
  • Create the contents of your presentation.
  • Plan the audience’s journey.
  • Use proven psychological triggers to be more persuasive.
  • Decide what support materials you will need.
  • Body language and voice techniques.
  • Handling questions.
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  • Very hands-on.
  • Intensive practical exercises.
  • Several opportunities to make presentations in a safe environment, and learn from peer and tutor feedback.
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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.