Planning and Managing Marketing Campaigns
Starting dates and places
Description
Direct marketing campaigns are often very complex, involving more than one media and more than one channel and a large number of different suppliers. Learn how to plan and manage direct marketing campaigns to ensure that they happen on time, on brief and on budget in this one-day training course.
Benefits to you and your employer:
Benefits to you:
You will learn to:
- Successfully plan, cost, manage, measure and evaluate integrated multimedia campaigns
- Assess and select the right suppliers
- Write a communications brief
- Ensure your campaigns are legal, decent and honest
- Avoid the pitfalls that threaten success
Benefits to your employer:
At any stage of a campaign things can go wrong which can …
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
Direct marketing campaigns are often very complex, involving more than one media and more than one channel and a large number of different suppliers. Learn how to plan and manage direct marketing campaigns to ensure that they happen on time, on brief and on budget in this one-day training course.
Benefits to you and your employer:
Benefits to you:
You will learn to:
- Successfully plan, cost, manage, measure and evaluate integrated multimedia campaigns
- Assess and select the right suppliers
- Write a communications brief
- Ensure your campaigns are legal, decent and honest
- Avoid the pitfalls that threaten success
Benefits to your employer:
At any stage of a campaign things can go wrong which can be costly and time consuming to put right.
This training course is designed to guide delegates through this minefield and provide a blueprint for campaign management success. By the end of this one-day interactive workshop delegates will have worked through all the elements needed to plan a successful campaign.
Share your review
Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate £1.- to Stichting Edukans.There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.