Planning and Managing Marketing Campaigns

Level

Planning and Managing Marketing Campaigns

The IDM
Logo The IDM

Need more information? Get more details on the site of the provider.

Starting dates and places

There are no known starting dates for this product.

Description

Direct marketing campaigns are often very complex, involving more than one media and more than one channel and a large number of different suppliers. Learn how to plan and manage direct marketing campaigns to ensure that they happen on time, on brief and on budget in this one-day training course.

Benefits to you and your employer:

Benefits to you:

You will learn to:

  • Successfully plan, cost, manage, measure and evaluate integrated multimedia campaigns
  • Assess and select the right suppliers
  • Write a communications brief
  • Ensure your campaigns are legal, decent and honest
  • Avoid the pitfalls that threaten success

Benefits to your employer:

At any stage of a campaign things can go wrong which can …

Read the complete description

Frequently asked questions

There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.

Didn't find what you were looking for? See also: Direct Mail / Marketing, Planning, IT Management & Strategy, Public Relations (PR), and Web Accessibility.

Direct marketing campaigns are often very complex, involving more than one media and more than one channel and a large number of different suppliers. Learn how to plan and manage direct marketing campaigns to ensure that they happen on time, on brief and on budget in this one-day training course.

Benefits to you and your employer:

Benefits to you:

You will learn to:

  • Successfully plan, cost, manage, measure and evaluate integrated multimedia campaigns
  • Assess and select the right suppliers
  • Write a communications brief
  • Ensure your campaigns are legal, decent and honest
  • Avoid the pitfalls that threaten success

Benefits to your employer:

At any stage of a campaign things can go wrong which can be costly and time consuming to put right.

This training course is designed to guide delegates through this minefield and provide a blueprint for campaign management success. By the end of this one-day interactive workshop delegates will have worked through all the elements needed to plan a successful campaign.

There are no reviews yet.

Share your review

Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate £1.- to Stichting Edukans.

There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.