Selling a Financial Proposition Training Course

developing sales skills1 Day - On Request

This course is one of our standard in-company programmes and can be delivered to your people at a venue and date of your choice. If it is not exactly what you want then we can either create a tailored course based on our extensive library of standard course materials or produce a fully bespoke training course for you.



Course Overview:

Duration - 1 Day

In today's tough market conditions, the commercial factors rule in key decisions. Therefore salespeople need to be effective in selling the financial proposition to customers. This course identifies how to go about making a strong business case to prospective customers. Application of the techniques in the field will repay the cost of the course many times over with increased revenues. The additional benefit of this course is that it provides a valuable aid to those who sell a premium product or service and helps them sell against cheaper competitors.

Programme Contents

The effects costs have on profit
How a business can increase its profits
Valuing your benefits
Building your sales case
Presenting the business case to Senior Directors
The financial proposition
Justifying price
Selling against the competition
Return on investment (ROI)
The cost prevention principle
The cost of delay