Persuading And Influencing People

Course overview Who is it for?

This course is for anyone who needs to build relationships within their organisation in order to get colleagues on side and for those in a sales or account management role who are dealing with potentially difficult customers or situations.

What is it about?

This course will help you bring people around to your way of thinking, reducing resistance to new ideas and eliminating conflict. You will learn how to build rapport more easily by utilising appropriate communication styles and practise persuasion techniques for dealing with difficult people and situations.

What will I get out of it?

• The skills to be more persuasive and exert more influence

• Increased confidence to make you more effective in handling different people and situations

• An understanding of different communication styles, and how to adapt your own when necessary

• More success in negotiations

• Insights into emotional intelligence

• Strategies to state your case convincingly

• Improved questioning and listening skills

• Blended learning modules to extend your learning back into the workplace

Blended learning This course is a blended learning experience, allowing you to continue to develop your skills back at work. As part of the course you will receive the following eFresher (eLearning) modules and MP3s:
eFresher modules

• The Art of Communication

• Stating Your Case Persuasively

• Overcoming Resistance and Conflict

MP3 modules

• Building Relationships

• Effective Communication

• How to be Liked and Respected

What will I learn? Understand persuasion

• The characteristics of a successful persuader

• The secrets of self-belief and courage

• Moving from a push to pull style of persuasion

• Understanding the psychology of persuasion in a practical way

Preparing to persuade

• Learn to build trust through seeing other people's perspectives

• The importance of non-verbal communication

Explore what others want

• Effective questioning techniques

• Realise the values and motivations of others

• Hone your listening skills and overcome barriers to active listening

Communication Style

• Choose from a range of communication styles depending upon the situation

• Learn to respond, rather than react

Overcome resistance

• Select one of the six levels of assertiveness, without compromising the values of others

• Apply a practical 6-step Influence Model

State your case persuasively

• Adopt strategies that work for you, and state your case assertively and convincingly, in both groups and one-on-one situations

All of our courses are worth 6 hours of CPD per day.

Great trainer, great course and great results. “

- Michael Kennedy

General Dental Council

Personal Development