Getting It Right In Print

Course Description:

This one day course is divided into two halves. The morning is spent at Media Training demystifying the techniques and terminology used in the print and design industry. The second half of the day is spent at an award-winning printers to see how the whole print process works.

You will also discover how to buy print effectively and how to schedule a print workflow so that everyone involved knows what they have to do and when. The course provides a practical knowledge of all aspects of project planning and workflow as well as a clear understanding of the print process.

This course includes the following modules:

Introduction

• A guide to terminology

Print processes

• Discuss the four main print processes and which one to use for different types of print job

Paper issues

• What kind of paper to use
• Coated vs uncoated

Briefing a designer

• How to brief a designer, photographer or printer and how to get the best prices

Supplier contracts

• Who owns what and why?

Planning and budgeting

• Planning the sequence of events for your job. Following our plan will help to eliminate mistakes

Output

• Proof reading
• Process and spot colours
• Solving common print problems

PM: At the printers

• Brief overview of the litho process

Workflow

• Follow the progress of a job from finished artwork to print

The repro process

• What the printer needs
• What does repro mean?
• How films are made
• The proofing process chromalin, wet proofs etc
• Platemaking, how plates are made

Printing

• Walk through the final stages of the print process, see the presses roll and how they work

Finishing

• This can include creasing, laminating, saddle-stitching and perfect binding