FdA Business Management with Marketing

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Description


Introduction

You will study marketing related topics but will also cover a range of subject areas which are fundamental to good business practice including marketing, business planning, finance and human resource management. You will develop a sound understanding of the business environment and law. Later in the course you will cover more specialist marketing areas such as marketing planning and delivering customer value.

Course contentYear 1 (level 4)

Semester 1

  • Business Context (20 credits)
  • Marketing Principles and Business Practice (20 credits)

Semester 2

  • Managing Financial and Statistical Data (20 creditc)
  • People Management and Organisational Behaviour (20 credits)

Semes…

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Introduction

You will study marketing related topics but will also cover a range of subject areas which are fundamental to good business practice including marketing, business planning, finance and human resource management. You will develop a sound understanding of the business environment and law. Later in the course you will cover more specialist marketing areas such as marketing planning and delivering customer value.

Course contentYear 1 (level 4)

Semester 1

  • Business Context (20 credits)
  • Marketing Principles and Business Practice (20 credits)

Semester 2

  • Managing Financial and Statistical Data (20 creditc)
  • People Management and Organisational Behaviour (20 credits)

Semesters 1 and 2

  • Academic and Personal Development (20 credits)

Summer

  • Work-based Development Skills (20 credits)

Year 2 (level 5)

Semester 1

  • Marketing Planning and Control (20 credits)
  • Human Resource Management (20 credits)

Semester 2

  • Delivering Customer Value (20 credits)
  • Option (20 credits)

Semesters 1 and 2

  • Managing Finance and Information (20 credits)

Summer

  • Work-based Project (20 credits)
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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.