Hands On Facebook

A hands on course that will guide you through the practicalties of using Facebook to achieve business objectives. Covering topics like Facebook advertising, business pages, Edgerank, discover how Facebook can work for you and your organisation.

You will leave with practical knowledge and tools that will allow you to implement or manage Facebook as part of your digital campaigns.

Organisations will benefit from a greater return from their Facebook campaigns and be reassured they are following best practice and industry guidelines.

Anyone responsible for managing social media campaigns will leave the course with practical knowledge that they can implement immediately.

• Facebook marketing in perspective.
• Best practice Facebook pages.
• Facebook advertising and promoted posts.
• Effective targeting.
• Facebook Apps.
• Online engagement and advocacy.
• Facebook insights and analytics.

Covering best practice and using case studies and examples throughout, the course offers a practical guide to the core techniques in Facebook marketing.