Doing Business in the Middle East

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Starting dates and places

This product does not have fixed starting dates and/or places.

Communicaid offers their products as a default in the following regions: London

Description

The Middle East is a region with a population of 150 million and still growing. It is a significant emerging market, not only because of its clear potential but also because it brings with it long established links with Asian, former Soviet and African markets. The shift by certain Arab countries such as Oman and the United Arab Emirates to openly court foreign investment has further encouraged foreign investment.

Like doing business in the West, organisations doing business in the Middle East need to understand who they are dealing with – their markets, their clients and their competition. However, there are many preconceptions and stereotypes of the Middle East that may obscure your under…

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The Middle East is a region with a population of 150 million and still growing. It is a significant emerging market, not only because of its clear potential but also because it brings with it long established links with Asian, former Soviet and African markets. The shift by certain Arab countries such as Oman and the United Arab Emirates to openly court foreign investment has further encouraged foreign investment.

Like doing business in the West, organisations doing business in the Middle East need to understand who they are dealing with – their markets, their clients and their competition. However, there are many preconceptions and stereotypes of the Middle East that may obscure your understanding of your counterparts' true values, attitudes or motivations.

Doing Business in the Middle East' has been designed to help you prepare for your dealings in Bahrain, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia and the United Arab Emirates and will provide you with the necessary knowledge to ensure your success in these countries and combines in-depth background information with hands-on practical advice.

Benefits

This programme provides you with:

  • A framework for understanding business culture in the Middle East
  • Analysis of cultural values and behaviours prevalent in the Middle East
  • Opportunities to discuss potential issues involved in establishing business in the Middle East
  • Practical strategies for working more effectively with counterparts in the Middle East

Who should attend?

Anyone considering or already:

  • Setting up business in the Middle East
  • Travelling regularly to the Middle East
  • Experiencing the challenges of working with the Middle East
  • Recruiting and employing Middle Eastern nationals within their organisation

Programme Content

  • Breaking down stereotypes and perceptions of the Middle East
  • Key cultural values in the Middle East
  • Communication styles in the Middle East
  • Cultural etiquette for both social and professional contexts
  • Communicating in English in the Middle East
  • When and how to use written communication
  • Cross-cultural competencies for more effective relationship building and communication
  • Non-verbal communication and listening habits
  • Dealing with culture clash: what happens when different cultures meet
  • Developing concrete strategies for more effective working in the Middle East

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    There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.