Practical Statistics for The User Experience I

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Description

Measurement is important but statistics can be intimidating. In this Practical Statistics for User Experience (UX) Course we will present approachable concepts and lots examples for generating statistical solutions to common questions in user research. The presentation includes many graphical representations and a "What test do I use?" decision tree.

Is Design A more usable than Design B? Do more users convert on the new design? Is our Net Promoter Score statistically better than last year?

Learn to use and interpret the right statistical tests on small and large sample user-data using just Excel.  We will cover:

  • Sampling Fundamentals
  • The Normal Distribution
  • Confidence Intervals
  • Comparin…

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Measurement is important but statistics can be intimidating. In this Practical Statistics for User Experience (UX) Course we will present approachable concepts and lots examples for generating statistical solutions to common questions in user research. The presentation includes many graphical representations and a "What test do I use?" decision tree.

Is Design A more usable than Design B? Do more users convert on the new design? Is our Net Promoter Score statistically better than last year?

Learn to use and interpret the right statistical tests on small and large sample user-data using just Excel.  We will cover:

  • Sampling Fundamentals
  • The Normal Distribution
  • Confidence Intervals
  • Comparing Means and Proportions
  • Understanding what statistical test to perform and how to perform it
  • Interpreting p-values
  • Reporting and Explaining Statistical Significance to Stakeholders
  • Making better decsions with data and understanding uncertainty and risk

This course is course number E 60.2 from a comprehensive curriculum on User experience (UX) currently under development at The Online User eXperience Institute (OUXI).

Category: Technology

Over 18 lectures and 8 hours of content!

Jeff is a Six-Sigma trained statistical analyst and pioneer in quantifying the user experience. He specializes in making statistical concepts understandable and actionable. Jeff has published over fifteen peer-reviewed research articles and presents tutorials and papers regularly at the leading Human Computer Interaction conferences: CHI, UPA and HCII and HFES. He is author of four books including: Quantifying the User Experience: Practical Statistics for User Research (Morgan Kaufmann).

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trainings.faqs. There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.