Effective blogging

Total time

Effective blogging

PMA Centre for Media
Logo PMA Centre for Media

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Description

Communication and marketing skills

1 DAY

Aimed at: Any organisation or individual who want to engage with a wider audience to improve their content marketing.

Workshop contents: What to put in your blog to keep it topical. The roles of personal insights and business news and views. How blogs attract traffic to your clients' or your site. Includes:

• Assessing which blog software is right for your site

• Installation and set-up

• Designing your blog and using templates

• Deciding on your content and what to blog about

• Getting into a publishing cycle

• Assessing blog traffic

• Advanced blog techniques — when to include video and podcasts

• Blogging live events

• Using Twitter and other so…

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Didn't find what you were looking for? See also: Blog Writing, WordPress, Business Writing, Writing for the web, and Social Media & Networks.

Communication and marketing skills

1 DAY

Aimed at: Any organisation or individual who want to engage with a wider audience to improve their content marketing.

Workshop contents: What to put in your blog to keep it topical. The roles of personal insights and business news and views. How blogs attract traffic to your clients' or your site. Includes:

• Assessing which blog software is right for your site

• Installation and set-up

• Designing your blog and using templates

• Deciding on your content and what to blog about

• Getting into a publishing cycle

• Assessing blog traffic

• Advanced blog techniques — when to include video and podcasts

• Blogging live events

• Using Twitter and other social media

• Turning whole websites into blogs

Not for: The internet-shy!

Fee: £405+VAT

THEY SAY: "I now realise why this is such an important part of online publishing. I'm looking forward to putting my skills into practice."

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.