Visual Design

Level
Total time

Visual Design

Bath Spa University
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Description

A course that will develop your visual and graphic design ability and skills.

Why study Visual Design?

This course will enable you to express and articulate your ideas and study interests through a confidence in design. You will experience publishing your work in a variety of media (print, web, lens-based) and develop specialist areas of knowledge and ability by the end of the course.

As part of the Creative Arts programme you will select another subject to study alongside Visual Design, and your other subject will no doubt have a strong influence on your choices within the course. Visual Design can complement other routes by giving you the techniques and abilities to confidently express …

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Didn't find what you were looking for? See also: Ceramics, Two Dimensional Design (2D Design), Creativity, Building / Construction, and Leisure.

A course that will develop your visual and graphic design ability and skills.

Why study Visual Design?

This course will enable you to express and articulate your ideas and study interests through a confidence in design. You will experience publishing your work in a variety of media (print, web, lens-based) and develop specialist areas of knowledge and ability by the end of the course.

As part of the Creative Arts programme you will select another subject to study alongside Visual Design, and your other subject will no doubt have a strong influence on your choices within the course. Visual Design can complement other routes by giving you the techniques and abilities to confidently express and communicate your ideas in a visual context.

You will chosse one of the following subjects to study alongside Visual Design:

  • Art
  • Ceramics
  • Mixed Media Textiles
  • Creative Writing
  • Dance
  • Drama
  • Music

Ratio of applications to places

No. of applicants for Creative Arts (2011): 528

No. of places for Creative Arts (2011): 70

Course structure

In Year 1 the subject starts with the basics of design related to typography, image and layout. You will be taken through design principles and become familiar with concepts to help you learn how to layout text and graphics with confidence and knowledge. You’ll be shown how to use industry standard layout software in readiness for creating printed publications, such as magazines and books.

By the middle of the first year you will be introduced to aspects of web design, including developing personalised blogsites. This will allow you to develop research skills and methods of gathering and interpreting information. Your online presence is also increasingly vital way of self-marketing and you will develop this over the period of the course. Online publishing is also a rapidly expanding area with the electronic book and website enabling people to self-publish to the world.

The first year ends with an introduction to creating printed publications, making you aware of how to create books and binding techniques (how books are physically put together). You will have gathered content from research to make a publication of your own.

Year 2 will allow you to study a subject area of your choice related to visual design, for example typography, publications, visual design, lens based media. An emphasis will be placed on design narratives and you will be guided through your projects. In addition you will study how graphic designers work and how theory influences contemporary design.

Year 3 expects you to contextualise your work with increased sophistication. You will have a knowledge of contemporary design and be able to apply it to your own study area with independence. Supported by regular tutorials you will develop a body of work, a portfolio in readiness for a professional career, or self-employment.

Optional professional studies based modules allow you to increase your awareness of professional practice and improve your chances of gaining the career you want upon graduation.

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There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.